How it works Use cases Results Get in touch
IRIS

Personal video, precision delivered.

Individually tailored video communications for millions of customers — rendered in the browser, never on your servers. The compliance problem, solved architecturally.

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The architecture guarantee

Your data never reaches our servers.

This is not a privacy policy.
It's what the architecture makes impossible.

Personal data enters at the viewer's browser and never leaves it. Iris delivers a MotionPackage — the animated template — via CDN. Your system injects the viewer's data client-side. Nothing flows back. No PII ever touches Iris infrastructure.

Your compliance team requires no changes to your data governance model. There is no data-sharing agreement to review, because there is no data to share.

Structural guarantee — not a policy claim
Your environment
Client web server (authenticated session)
Browser — viewer data injected locally
Viewer's device — rendering only
Personal data renders locally. Never persisted.
DATA
NEVER
CROSSES
Iris infrastructure
Cloudflare R2 — MotionPackage CDN
Cloudflare Worker — publish, analytics
Analytics — packageId, event, timestamp only
No userData. No PII. No viewer identity. Ever.
How it works

Three steps. No new infrastructure.

A motion designer authors a template in After Effects. It ships as a MotionPackage. Your system supplies the data. The browser does the rest.

01
Template on CDN

A motion designer builds your video template in After Effects using the Iris plugin. One click exports a MotionPackage — a compact, data-free animation. It deploys to Cloudflare's global CDN.

02
Your data stays in your system

Your existing infrastructure supplies the viewer's data — account balance, policy number, renewal date — through your authenticated session. Nothing is sent to Iris. The embed is two HTML tags.

03
Video renders in the browser

The Iris runtime receives the template from CDN and the data from your session. The personalized video assembles and plays entirely on the viewer's device. No video file is ever generated or stored.

Use cases

Where personalized video changes the outcome.

Financial services customers don't read statements. They skip renewal notices. They don't understand their pension. Personalized video fixes the engagement problem — with documented results.

Pension & Retirement
Annual pension statements

Replace a 12-page PDF with a 90-second personalized video showing projected retirement income, contribution history, and a clear next action. Members understand their pension — and engage with it.

88%
improvement in pension understanding across 250,000+ members
Heywood
Mortgage & Lending
Mortgage renewal notices

A personalized video walking each borrower through their specific renewal terms, current rate options, and a direct call to action — delivered at the moment it matters. Completion and conversion follow.

70%
full video completion · 65% conversion lift on pension statements
BlueRush / Quadient
Insurance
Policy onboarding & renewals

New policyholders receive a personalized video explaining their specific coverage, exclusions, and key dates. Renewal videos address the individual's current policy before presenting options. Churn decreases measurably.

47%
increase in customer satisfaction during insurance onboarding
Nationwide / Blings
Savings & Investments
Account summaries & guidance

Savings customers who receive a personalized annual video — showing their balance trajectory, goal progress, and next recommended action — are significantly more likely to increase contributions.

78%
increase in long-term savings behavior after personalized video
BBVA / Idomoo
Documented results

Industry outcomes, source-verified.

Pilot results from Iris clients in progress
65%
of members took action after viewing a personalized pension video
Mercer
73%
call deflection rate on loan forbearance communications
Idomoo
25%
reduction in customer churn across policy lifecycle
AXA / Blings
96%
increase in click-through rates on personalized offers
TCS / Mediawide
23%
reduction in early-life churn after onboarding video
SundaySky
30%
reduction in support queries on complex financial products
TCS / Mediawide
65%
conversion lift on pension statement video campaigns
BlueRush / Quadient

Ready to see
your data in motion?

We're working with a small group of financial services organizations on the Iris pilot program. If the problem is familiar, let's talk.